Data Driven Stories

Australian Stories

Data Driven stories

Braze named Gartner Leader for fourth straight year

Marketers weighing customer-engagement platforms may see Braze's latest Gartner ranking as a signal of stronger execution and vision in a crowded market.

By Joseph Gabriel Lagonsin • 3 min read • Last month

Data Analytics

Compare Club hires tech chiefs for AI-led platform

The move aims to make Club+ more proactive, with alerts on savings and switching opportunities instead of waiting for customers to compare again.

By Sean Mitchell • 5 min read • Last month

Real estate

Buyers demand clearer property checks as scrutiny rises

Buyers are demanding more certainty over planning, renovation and hidden site risks as softer prices revive fears of overpaying.

By Sean Mitchell • 4 min read • Last month

Global Stories

Data Driven stories

Gaming

Tech Race Summit explores personalisation, AI and cybersecurity

AI and personalisation are reshaping Softswiss's product, engineering and security priorities as the group warns of higher cyber risk and tighter data demands.

By Mara Sugue • 9 min read • Last month

Virtualisation

Software-defined automation reshapes industrial control

Industrial operators could cut downtime and supplier lock-in as open, software-led systems replace rigid control hardware.

By Mohammed Hazique Shaikh • 4 min read • Last month

Fintech

Qupital raises USD $300 million in new funding push

The funding will help the Hong Kong-based fintech expand lending to online merchants across Asia and the US as demand for trade finance grows.

By Karen Joy Bacudo • 4 min read • Last month

Manufacturing

NTT Data expands AI ops platform for Daimler Truck

Daimler Truck's manufacturing operations will get earlier warnings of IT faults as NTT Data adds AI monitoring and automation across its global infrastructure.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Software-as-a-Service

Innovid adds Meta ads MCP to NIVO AI for marketers

Advertisers can now check Meta campaign health and spot optimisation opportunities inside NIVO without juggling separate dashboards.

By Sofiah Nichole Salivio • 3 min read • Last month

Software-as-a-Service

Dreamdata launches Dreamdata AI suite for B2B marketers

Marketers can now verify AI-generated pipeline and revenue answers before spending budgets, as Dreamdata ties them to governed data definitions.

By Sofiah Nichole Salivio • 5 min read • Last month

Customer Experience

Azira & Adobe launch cross-border footfall tracking

Advertisers can now link overseas ad spend to store visits, as the new tool goes live in Asia-Pacific and targets travel campaigns.

By Sofiah Nichole Salivio • 3 min read • Sat, 29th Aug 2026

Stories from Other Regions

Data Driven stories

Software-as-a-Service

Experian launches new Snowflake apps for marketers

Marketers can now clean and activate customer records inside Snowflake, cutting data movement and tightening privacy controls.

By Sofiah Nichole Salivio • 3 min read • Last month

Digital Transformation

Hotel Des Arts Saigon lifts revenue with IDeaS software

The Ho Chi Minh City hotel cut manual pricing delays, helping lift revenue per available room 21.6% in its first year on the software.

By Raphael Veloso • 3 min read • Last month

Marketing Technologies

dunnhumby ventures backs Azoma in AI shopping push

Retailers and brands lack a reliable way to link AI shopping recommendations to sales, a gap Azoma hopes to close with new backing from dunnhumby ventures.

By Karen Joy Bacudo • 4 min read • Last month

Marketing Technologies

Confused.com launches Connect offsite commerce media

Advertisers can now target in-market consumers beyond insurance as new audience signals from comparison-shopping activity extend across multiple channels.

By Sofiah Nichole Salivio • 3 min read • Last month